CASE STUDY

NJ SMILE CENTER

Market: Dentistry

NJ Smile Center offers a unique dental experience. Beyond general dentistry, Dr. Anthony Vocaturo brings exceptional expertise to the field of cosmetic dentistry. Our goal was to effectively market his specialized skills to a targeted audience and maximize lead generation. A key objective was also to improve their visibility in local search results, ensuring they appear prominently for relevant searches in Monmouth County.

Challenge: NJ Smile Center presented some key marketing challenges. Firstly, we needed to effectively communicate Dr. Vocaturo's specialized cosmetic dentistry skills and attract the right clientele seeking those services. Secondly, boosting their prominence in Google search results within the competitive Monmouth County dental market was a significant hurdle. This required a focused SEO strategy to elevate their ranking for relevant keywords and drive local traffic to their practice.

Solution: Our strategy involved a consistent flow of fresh, targeted ad campaigns designed to attract a specific audience and generate qualified leads, increasing the chances of converting them into loyal, returning patients. Furthermore, we implemented SEO best practices across their website and Google My Business profile to achieve top-page rankings on Google for key search terms relevant to their practice in Monmouth County, New Jersey.

Results: Our marketing initiatives generated a significant influx of leads for NJ Smile Center. Their outstanding team then played a crucial role in converting a substantial portion of these leads into regular patients. Additionally, we successfully secured top placement in Google search results for their core services. Explore the detailed analysis below to see the full impact of our collaborative efforts.

FACEBOOK ADS FOR DENTAL OFFICE

Leveraging our custom-created content, we develop captivating Facebook and Instagram ad campaigns. This expanded social media presence effectively raises awareness of your business, resulting in greater lead generation. We also maintain ongoing research into cutting-edge advertising and SEO techniques tailored to your specific industry to maximize your results.

Monthly Overview:

10K

Views

187+

New Bookings

30+

Monthly Leads

18%

Revenue Increase

REELS & TIKTOK FOR DENTAL OFFICE

Video is king! It's the most effective type of content for both advertising and social media. We prioritize the creation of fresh, engaging video content for our clients because we know it drives significantly higher engagement and delivers exceptional results. Explore some of our top-performing reels created for NJ Smile Center below!

PHOTOS FOR DENTAL OFFICE

Visual content, particularly photography, is also essential for a compelling social media presence. High-quality photos contribute to a cohesive brand identity and create an aesthetically pleasing feed. They also provide a valuable reference point for customers, showcasing specific services or offerings. Consistent, professional imagery reinforces your brand's image and builds trust. Browse some of our favorite photos from our work with NJ Smile Center!

GRAPHIC DESIGNS FOR DENTAL OFFICE

Visually engaging graphics are a powerful communication tool for social media. They're perfect for announcements, service promotions, holiday greetings, showcasing reviews, and much more. Our skilled graphic design team crafts visuals that align seamlessly with each client's brand identity and enhance the aesthetic appeal of their social media feeds.

WEB DESIGN FOR DENTAL OFFICE

We revamped NJ Smile Center's website to effectively showcase their diverse range of dental services and highlight their talented team. Simultaneously, we integrated SEO best practices to boost their online presence and search engine rankings. Visit their website by clicking the link below.

https://www.njsmilecenter.com/

Key Features:

Redesigned website features a comprehensive overview of NJ Smile Center's services, complete with detailed descriptions of each offering.
We also incorporated convenient access to patient forms
Created a compelling Before & After gallery showcasing the exceptional work of Dr. Vocaturo and his team

SEARCH ENGINE OPTIMIZATION (SEO) FOR DENTAL OFFICE

To enhance NJ Smile Center's online presence and Google search rankings, we implemented a comprehensive SEO strategy. This included optimizing both their website and Google My Business profile to achieve first-page rankings for relevant industry keywords in their target market.

Before:

Google Rank Before We Stepped In

After:

Google Rank After We Stepped In

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