CASE STUDY
Mangia Brick Oven Pizza
Market: Restaurant
![Mangia-190.jpg](https://static.wixstatic.com/media/25872f_471cad8043ba4d128ac4d9c2c5456061~mv2.jpg/v1/fill/w_980,h_1225,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Mangia-190.jpg)
Mangia Brick Oven Pizza offers a unique dining experience. Beyond traditional pizza, they provide a distinctive menu and atmosphere across all three of their locations. Our aim was to effectively promote their brand and offerings to a targeted audience and maximize lead generation. A primary goal was also to enhance their online presence, ensuring they are highly visible for relevant searches.
Challenge: Recognizing the intense competition within the pizza market, our challenge was to differentiate Mangia Brick Oven Pizza and showcase their unique value proposition. A key objective was to elevate Google search rankings for all three locations. We also sought to develop eye-catching, distinctive advertising campaigns that would highlight Mangia's unique qualities and set them apart from typical pizzerias. Finally, we aimed to amplify their social media presence with fresh, engaging content that would resonate with their target audience and distinguish them from competitors.
Solution: Our strategy involved implementing targeted SEO tactics across each location's website and Google My Business profile to drive higher search rankings. Comprehensive keyword research informed and optimized our SEO approach. We also crafted distinctive content that showcased Mangia Brick Oven Pizza's unique selling points, such as their signature pies and exceptional team. This content served as the foundation for targeted advertising campaigns designed to generate leads and attract customers, while simultaneously bolstering their social media presence.
Results: Our efforts have resulted in first-page Google rankings for each Mangia Brick Oven Pizza location for relevant local pizza search terms. Furthermore, the content we've created has demonstrably improved the performance of their advertising campaigns and boosted social media engagement. Explore some of the high-performing ads we've developed below!
GOOGLE ADS FOR RESTAURANTS
We create targeted Google Ads using custom content. Google's dominance as the primary search engine makes maximizing visibility here crucial. This enhanced presence raises brand awareness and drives leads. Our team continuously researches and refines advertising and SEO strategies tailored to your industry for optimal performance.
![Mangia Brick Oven Pizza Google Ads.png](https://static.wixstatic.com/media/25872f_1c60a3888057488d9933903f65db6c2c~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Mangia%20Brick%20Oven%20Pizza%20Google%20Ads.png)
Monthly Overview:
![27.png](https://static.wixstatic.com/media/9fa4d0_cae3e463cfbe41a1a88b02df8f9243e5~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/27.png)
120
Calls
![57 Clicks - Website Icons (14).png](https://static.wixstatic.com/media/9fa4d0_d094301f43f443209d1aec726a50e8ef~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/57%20Clicks%20-%20Website%20Icons%20(14).png)
100+
New Guests
![28.png](https://static.wixstatic.com/media/9fa4d0_359484649fe44405854a72c6e1027bb4~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/28.png)
85+
Monthly Leads
![26.png](https://static.wixstatic.com/media/9fa4d0_919d1f08ed2642739a058557e3795157~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/26.png)
20%
Revenue Increase
FACEBOOK ADS FOR RESTAURANTS
We leverage custom content to create engaging Facebook and Instagram ad campaigns. This expanded social media presence boosts brand visibility and generates more leads. We continuously research and refine advertising and SEO strategies tailored to your industry to maximize results.
![facebook ads for restaurants near me_edited.png](https://static.wixstatic.com/media/25872f_d85b4e0b09484671aa1fd28f839f2e78~mv2.png/v1/fill/w_444,h_880,al_c,q_90,enc_avif,quality_auto/facebook%20ads%20for%20restaurants%20near%20me_edited.png)
Monthly Overview:
![27.png](https://static.wixstatic.com/media/9fa4d0_cae3e463cfbe41a1a88b02df8f9243e5~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/27.png)
20K
Views
![Pizza.png](https://static.wixstatic.com/media/25872f_720cc3f2b6dc47b9b1e4e3790ae8ab04~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Pizza.png)
999+
Pizzas Bought
![28.png](https://static.wixstatic.com/media/9fa4d0_359484649fe44405854a72c6e1027bb4~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/28.png)
55+
Monthly Leads
![26.png](https://static.wixstatic.com/media/9fa4d0_919d1f08ed2642739a058557e3795157~mv2.png/v1/fill/w_980,h_980,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/26.png)
15%
Revenue Increase
![Business Meeting](https://static.wixstatic.com/media/11062b_acf574ddd70b46e0b38086256ea2ddbc~mv2.jpeg/v1/fill/w_135,h_90,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_acf574ddd70b46e0b38086256ea2ddbc~mv2.jpeg)